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Linktree analytics: what you actually see (and what you don't)

You added a link to your Linktree, shared it in your bio, and now you want to know if anyone clicked. This page is the straight answer to what Linktree's analytics actually show, plan by plan. Free gives you a lifetime click total per link and page views but no time breakdown. Starter unlocks a 30-day click window. Pro at $15 a month is where you get proper analytics: click-through rate, referrer, location, device, and 365 days of history. Premium adds A/B testing and audience-level analytics on top. That is the whole Linktree analytics story. What Linktree does not do at any plan is classify every click by the platform that sent it without you tagging UTMs yourself, and it does not follow the visitor onto the destination to attribute a purchase. That is the gap this page covers, and where a shortener plus tracker like linksync closes the loop.

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Linktree, honestly

What Linktree analytics actually shows

  • Lifetime clicks per link, on every plan

    The free plan surfaces a total-click number next to each link on your dashboard. It is aggregated (no time breakdown) but it is real per-link data on every account.

  • Pro adds CTR, location, device, and referrer

    Linktree Pro at $15/mo unlocks click-through rate, top countries, mobile-vs-desktop split, and referrer domains (which website sent the click). This is the analytics tier most Linktree comparisons benchmark against.

  • 365 days of history on Pro

    Pro shows a rolling twelve-month analytics window, enough to compare last year to this year for evergreen links. Starter is capped at 30 days; Free shows lifetime totals without a time axis.

  • UTM tracking and Google Analytics on Pro

    Pro exposes UTM parameters on Linktree short URLs and can pipe events to Google Analytics via a property ID field. Useful if you already run a downstream analytics stack that reads UTMs.

What Linktree analytics does not show

  • Which social platform actually sent the click

    Linktree's referrer field shows the domain the click came from. That works for desktop web traffic but breaks down for the majority of bio-link clicks that come from in-app browsers on socials. The in-app browsers those apps ship do not always leak a referrer, and when they do the referrer often points at the app's own homepage regardless of the specific piece of content. Without UTM tags you set by hand, Linktree cannot label the click by platform automatically.

  • The click-to-purchase loop

    Linktree stops at the click. Once a visitor hits their destination, Linktree has no way to know whether they bought anything. If you sell through Linktree's built-in checkout there is a sales dashboard, but it costs a 12% seller fee, and it will never attribute a purchase back to the platform the click came from.

  • Analytics without a paid plan

    Anything past a raw click total lives behind a paid plan. Starter unlocks a 30-day window; Pro unlocks the useful per-link breakdown. The free plan tells you how many clicks each link got, and that is it.

  • Per-platform revenue rollup

    Linktree Pro shows referrer, location, and device. It does not surface revenue by platform, because it does not attribute revenue to a click at all. Even Premium's audience analytics do not close this loop.

Linktree Pro vs linksync

FeatureLinktreelinksync Freelinksync Pro
Per-link click totals on the free plan
Yes, lifetime aggregate
Yes, last 7 days
Yes, last 90 days
Automatic per-platform click labeling
No (referrer host only)
Yes on every click
Yes on every click
Click-to-purchase attribution
Not available
Not on Free
Yes via Stripe Connect + /s.js
Analytics window on the cheapest paid plan
30 days ($8/mo Starter)
7 days
90 days (€4.99/mo Pro)
Analytics on the free plan
Lifetime click totals only
Full platform breakdown, 7 days
n/a
Bio page + short-URL analytics in one
Yes (bio page tool)
Yes
Yes
Interstitial redirect page
Never
Never
Never
Cheapest paid plan
$8/mo (Starter, no analytics window widening)
n/a
€4.99/mo Pro

How to see the analytics Linktree doesn't show

  1. Claim your linksync free

    Sign up at linksync.me and pick your URL. Free forever, no card required. Free plan covers the automatic per-platform click labeling on every link.

  2. Bring your Linktree links across

    Open your Linktree dashboard in a tab and copy each link into linksync at /app/editor (for pills on your bio page) or /app/links/new (for paste-anywhere tracked links). Every link gets a linksync.me/l/<code> short URL you can share instead of the raw destination.

  3. Read the per-platform breakdown

    Go to /app/analytics and scroll to the per-platform section. Every click on every link is grouped by the platform it came from (detected automatically from referrer, in-app browser signature, and any UTM overrides you set).

  4. Connect revenue to close the loop (Pro)

    If you want to see which platform actually drives purchases, connect Stripe Connect from /app/integrations. Add metadata.ls_session to your Checkout Sessions and every completed order attributes back to the session that started the click journey.

  5. Keep Linktree live if you want to migrate slowly

    You do not have to delete your Linktree to run linksync. Your Linktree URL keeps working during the cutover. Update your bio links to linksync when you are ready; the analytics story runs from that point forward.

Questions creators ask

Where do I find Linktree analytics on my account?

Log in to Linktree, open the Analytics tab in the left sidebar. On the free plan you will see lifetime click totals per link. On Starter and above you get the last 30 days; on Pro and above you get the last 365 days with CTR, referrer, location, and device breakdowns.

Does Linktree analytics show which social platform sent the click?

Only indirectly, and only on Pro or higher. Linktree exposes a referrer domain (e.g., instagram.com, t.co) which works when the click came through a desktop web referral. In-app browsers on socials do not always send a useful referrer, so a lot of bio-link clicks get bucketed as "unknown" or aggregated under the wrong bucket. Adding UTM parameters to your Linktree URL is the workaround.

Can I see Linktree analytics without upgrading to Pro?

You get lifetime click totals per link on Free. Starter ($8/mo) adds a 30-day window. Pro ($15/mo) adds CTR, location, device, referrer, and 365 days of history. Anything past the free-tier lifetime totals is paid-only.

How is linksync's analytics different from Linktree Pro?

Linktree Pro shows referrer, location, and device but requires UTM tags for reliable per-platform breakdowns and does not attribute revenue back to the click. linksync classifies every click by platform automatically (referrer + in-app browser fingerprint + UTM overrides) on every plan, and follows the session onto the destination on Pro so revenue can attribute back to the original click. Cost: €4.99/mo Pro vs $15/mo Pro.

Does Linktree track conversions?

Not from the click side. Linktree shows a sales dashboard for products sold through Linktree's built-in checkout, which costs a 12% seller fee. It does not attribute revenue back to the platform the click came from, and it does not track conversions on external stores unless you add UTM parameters and read them in a downstream analytics tool yourself.

Can I export Linktree click data?

CSV export lives on Pro and higher. On Free and Starter you cannot export raw analytics; you can only read the dashboard in the browser.

See revenue per platform, not just click counts.

linksync classifies every click by platform automatically and follows the session onto the destination. Free plan available.

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