Carrd and Milkshake sit on opposite ends of a workflow spectrum. Carrd is a desktop-first site builder with total design control at $19/year. Milkshake is a mobile-only card builder with distinctive visual polish at $2.99/mo. If you edit from a laptop and design matters, Carrd. If you edit from a phone and you're a visual creator, Milkshake.
One-page website builder
Mobile-only swipeable card bio pages
| Feature | Carrd | Milkshake |
|---|---|---|
| Editor availability | Desktop-first | Mobile only |
| Free plan available | Yes (3 sites, badge) | Yes (with branding) |
| Cheapest paid plan | $9/year (Pro Lite) | $2.99/mo (Lite) |
| Design flexibility | Complete | Swipeable cards only |
| Distinctiveness of default output | Depends on you | Very distinctive |
| Setup speed | Hours if custom | Minutes |
| Analytics | Google Analytics | Native, limited |
| Custom domain | $9/year | $6.99/mo (Pro) |
| Best editing environment | Laptop | Phone |
| Bio-tool conventions | Build yourself | Some (cards) |
Different jobs, different tools. Here's the honest split.
Carrd is a website builder. Milkshake is a card builder for phones. Neither is purpose-built for the pattern most creators actually want with a bio page: update once, and every share of the URL stays current. linksync is: publish once at linksync.me/yourname, and every profile, video description, and DM signature pointing there stays current when you update. Desktop and mobile editors both. Free forever with no branding on the page. €4.99/mo Pro (custom domain, multi-page).
Depends how you count. Carrd Pro Lite is $9/year ($0.75/mo) but annual only. Milkshake Lite is $2.99/mo ($35.88/year) monthly. If you're going to keep the tool for at least a year, Carrd is cheaper. If you want to test with a small monthly commit, Milkshake is easier.
Milkshake, in most cases. It was designed for visual creators and the swipeable card format shows photography beautifully. Carrd can do the same job but you have to design it from a blank canvas. Milkshake's templates get you 80% of the way there in ten minutes.
No. Milkshake is exclusively iOS and Android; there's no web editor. If you don't edit on a phone, Milkshake isn't an option.
Carrd pages tend to load slightly faster because they're closer to static sites. Milkshake pages are also fast but ship a bit more overhead for the swipeable card interactions. For most audiences, the difference is imperceptible.
Carrd Pro Plus at $49/year adds Stripe and PayPal checkout. Milkshake doesn't have native checkout; you'd link out to Shopify, Etsy, or Gumroad. For creators actively selling their own products, Carrd Pro Plus is the more capable of the two.
